Broker: arranges or negotiates
Agent: takes an active role to produce a specific result
Middleman: arranges business deals
It’s said that the art of good business is being a good middleman. They say the right things, know the right people. Sometimes, it’s not obvious what they actually do. But when you try to do something without them and it falls apart, it’s because there’s no buffer, no interpreter, no access, no negotiator, no oil to avoid friction.
The broker, agent, middleman make things happen. The world moves through them. Without them, you’re writing a book that no one reads, you’re trying to sell a business or property that no one sees or even knows about.
